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Bronco II Rollover Accidents – How Ford Failed to Protect Drivers

The Ford Bronco II is Ford’s major rollover problem vehicle. Ford made the Bronco II a derivative vehicle of the Ford Ranger because only a moderate investment would be required. This made the Bronco II more profitable due to its shared assembly line with the Ranger and its similar structure to the Ranger. The same platform was used for the Ford Bronco II as for the Ranger so that the Bronco II could be sped to the market ahead of GM’s Chevrolet Blazer.

During the development of the Bronco II, it became clear that Ford would not meet the company’s stated safety and engineering design goals. The car was too high and too narrow to "reduce rollover propensity" or "respond safely to large steering inputs which are typical of accident avoidance or emergency maneuvers." The Jeep CJ-7 was the Bronco II’s image vehicle, and Ford tried to duplicate the CJ-7’s performance and characteristics despite the Jeep CJ-5 and CJ-7 having rollover propensities significantly higher than other vehicles in their class. The Jeep and subsequently the Bronco II had very low Stability Index ratings (a factor of height and width of wheelbase).

As early as February 1981, Ford engineers identified the Bronco II’s poor stability index as a key problem with the vehicle. For an additional cost of $83 per vehicle, Ford could have made a substantially safer car. These changes were rejected by Ford management because they would have delayed production and sale of the vehicle. Ford did not widen the SUV three to four inches until 2002, almost 20 years after the engineers’ warnings. Before a single vehicle rolled off the assembly line, Ford executives at the highest level knew that the Bronco II was unsafe, and would roll over, injure and potentially kill a significant number of the people who bought it.

If you are a victim of a Ford Bronco II rollover accident, contact our accident lawyers today for a free, confidential consultation.

 

 

 

 

 

 

 

 

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